The Essentials of Business Etiquette and Protocol

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Why Attend

First impressions are often made within seven seconds of a meeting and are difficult, if not impossible, to change. Among other things, this course helps you leave a great first impression. It also addresses how to deal with others in a business setting taking into account differences in culture and region. Since business is often conducted over lunch or dinner, dining skills can also impact someone’s opinion of you as a potential business partner. During the five days of this course you will also get tips on how to apply proper manners and business etiquette in many different settings. In addition, many diplomatic ‘incidents’ occur due to the personnel’s lack of understanding of various protocol standards. Therefore, a portion of the course is dedicated to introducing the international rules of protocol that need to be implemented during formal occasions and visits.

Course Methodology

The course is designed to be interactive and participatory, and includes various learning tools to enable the participants to operate effectively and efficiently in a multifunctional environment. The course is built on four learning pillars: concept learning (lectures and presentations), role playing (group exercises), experience sharing (roundtable discussions) and exposure to real world problems and policy choices confronting delegates.

Target Audience

Personnel officers, public relations professionals, events organizers, personal assistants, employees in the hospitality business and all those whose position requires dealing and interacting with important persons in both government and private sectors.

Course Objectives

Provided by SQ, this programme is available by distance learning, allowing you to study flexibly while balancing work and personal lifes.

Explain how to behave correctly in both business and social situations

Describe how to interact and communicate effectively with different types of guests

Demonstrate appropriate personal and professional conduct

Plan VIP visits and formal occasions while executing the role of the ideal host

Apply proper communication etiquette

Implement different variations in protocol and etiquette from different cultures, nations and regions

Target Competencies

Public speaking

Verbal and non verbal communication

Influencing

Presentation delivery

Active listening

Building rapport

Course Outline

Principles of business etiquette and protocol

Planning and hosting VIP occasions

Achieving communication success

Proper communication etiquette

Variations in protocol and etiquette

Personal and professional conduct

Program Methodology

In person

Online